U.S. Broadband Connections Reach Critical Mass, Crossing 50
Percent Mark for Web Surfers, According to Nielsen//NetRatings
Young Adults and Kids Boast Highest Broadband Penetration; Seniors Still
Log-on via Narrowband
NEW YORK, Aug. 18 /PRNewswire-FirstCall/ -- Nielsen//NetRatings
(Nasdaq: NTRT), the global standard for Internet audience measurement
and analysis, reported that broadband connections for the first time
reached 51 percent of the American online population at-home during
the month of July, as compared to 38 percent last July (see Table 1).
Sixty-three million Web users connected to the Internet via broadband
during July 2004 as compared to 61.3 million accessing the Internet
through narrowband. Overall growth for broadband connections rose 47
percent year-over-year, while narrowband dropped 13 percent annually.
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